In the Media
'We built what was missing'
Originally published by NAWIC
In NAWIC’s Parenting Out Loud series, founder Tarrsha Watkins explains how Indigo Commercial was built around six-hour, school-aligned shifts, and how one reframed job ad drew about 2,700 applications against 30 for the same work on standard hours, revealing a skilled workforce that had been waiting for construction to make room for family life.
This is a short summary by Indigo Commercial — full credit for the original story belongs to NAWIC.